Our guest on this episode is Adiasha Richards-Thornhill. She is a proud Trinidadian. She is a Licensed Mental Health Counselor, and the owner of Growth and Transitions Counseling located in Queens NY. Her career spans a decade, and she is passionate about therapy that is deep, and aimed at healing the wounds beneath the surface. […]
Our guest in this episode is Donna Every. Donna is the author of three inspirational books “What Do You Have in Your House? Surviving in Times of Financial Crisis”, “The Promise Keeper” and “Arise and Shine” as well as an entrepreneurship book “The ABCs of Entrepreneurship – Tessa Takes the Challenge”. Her articles have been […]
Julie Turney is a heart centric and people-focused HR Professional with over 15 years of experience in the field. She is the brainchild of HR@Heart Consulting Inc. a coaching firm she created after her second bout of HR burnout to help HR professionals to build their resilience agility while providing a safe place to recharge. […]
OUR GUEST Christal P. Austin, Pg. Dip., BSc. is a trusted public relations advisor with over 18 years of experience in the tourism, finance, agriculture and international development sectors. She is presently employed as a Senior Public Affairs Officer – Media Relations in the Ministry of Home Affairs, Information and Public Affairs. An avid creative, […]
This episode looks at the way that we see our talents and the value we place on what we can contribute to our organizations and the world around us. It draws on a blog post in Showcasing the Success Journey and suggests steps that you can take to shift the way you see your own […]
There is a very appropriate saying in marketing. Find your tribe and love them hard. For organizations managers need to be clear about who your customers are and you need to fully understand what they are seeking to achieve by purchasing your product or service. Developing this level of awareness allows you to provide a […]
Marketing is a holistic concept. To be successful an organization needs to think beyond advertising and promotion. Think also about the systems, structures and process. Two concepts to consider: The Service Triangle The Touchpoints With Customers
Marketing Tip #3 Sell without selling. Public Relations has an amazing return on investment for organizations which choose to employ it. There are easy options for any budget when it comes to PR. You can practice Corporate Social Responsibility at any scale.
Marketing Tip #2 A little controversy can build some great awareness. We all need to learn how to use it to our advantage.